<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Victor Brown &#187; hype cycle</title>
	<atom:link href="http://www.victorlbrown.com/tag/hype-cycle/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.victorlbrown.com</link>
	<description>Victor Brown&#039;s Personal Blog</description>
	<lastBuildDate>Wed, 15 Dec 2010 14:08:11 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.1</generator>
		<item>
		<title>Cloud Computing: Into the Trough?</title>
		<link>http://www.victorlbrown.com/2009/11/cloud-computing-into-the-trough/</link>
		<comments>http://www.victorlbrown.com/2009/11/cloud-computing-into-the-trough/#comments</comments>
		<pubDate>Mon, 09 Nov 2009 17:47:07 +0000</pubDate>
		<dc:creator>Victor Brown</dc:creator>
				<category><![CDATA[Dialog]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[hype cycle]]></category>
		<category><![CDATA[roi]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[victor brown]]></category>

		<guid isPermaLink="false">http://www.victorlbrown.com/?p=66</guid>
		<description><![CDATA[Even though the potential benefits are obvious, and some early adopters are already experiencing a positive ROI, I fear for the near-term future of Cloud Computing!  (For a late-breaking ROI example see http://bit.ly/HDJVy) It looks to me like we are very close to the peak of the Hype Cycle – lots of, often irrational, press; [...]]]></description>
			<content:encoded><![CDATA[<p>Even though the potential benefits are obvious, and some early adopters are already experiencing a positive ROI, I fear for the near-term future of Cloud Computing!  (For a late-breaking ROI example see <a href="http://bit.ly/HDJVy" target="_open">http://bit.ly/HDJVy</a>)</p>
<p>It looks to me like we are very close to the peak of the Hype Cycle – lots of, often irrational, press; “silver bullet” claims; rush to adoption without attention to basic best practice (which will result in early failures that deepen the Trough of Disillusionment!).</p>
<p>Note: I’m referring here to enterprise cloud computing – private, community, and hybrid &#8212; not the simple SaaS offerings, like productivity tools. Generally, those are pretty low-risk with minimal impact/risk.</p>
<p>One of my concerns is the lack of clarity in definition, and overloading the use of the term, Cloud Computing. I do believe that we’ve established the foundation for clarity in understanding what Cloud Computing means and the options for leveraging the opportunities it offers (for more information, see <a href="http://www.strategicitarchitecture.com/">http://www.StrategicITArchitecture.com</a>). But it looks to me as if the momentum (frenzy?) has built to the point that many prospective adopters are not paying attention to basics and are rushing to judgment.</p>
<p>Clouds (in their various flavors) represent a powerful and positive evolution in our delivery and consumption of IT resources and services. Ensuring success in choice of strategy, reduction of risk, and the earliest possible ROI can benefit from tracking the Hype Cycle and factoring it into the decision making process. Prudent adoption strategies will ensure that we reach the Plateau of Productivity.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.victorlbrown.com/2009/11/cloud-computing-into-the-trough/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

